How to raise awareness of the make-up services you offer in salon

There’s a variety of ways you can make customers aware of your make-up treatments, from hosting masterclasses to keeping them up to date with your latest techniques or special discounts.

CIDESCO to introduce International Beauty Day

The global beauty and spa therapy standard devised the initiative to raise awareness for the importance of the beauty industry around the world.

Advanced treatments and relationship skills top employers’ list of future staff training needs

Beauty and hair employers say greater training in advanced treatments, social media skills and relationship building will help address the skills deficit.

Sephora India is now online

  Shoppers from all over the country now have access to their favourite international brands available right at their doorstep

Exclusive brand and product launches at Professional Beauty Mumbai

New and upcoming brands and product lines at Professional Beauty Mumbai

Once ‘parlour waali’, we’re now called make-up artistes: Aashmeen Munjal

The term ‘make-up artiste’ carries the respect that those once called “parlour waali” have garnered over the years, says Aashmeen Munjal, who has been member of the beauty industry for close to three decades.

Kolkata: Rush for the inaugural discount at Head Turners Sports Salon

A recreation area with indoor games such as chess, dart, ludo, etc will keep customers entertained say while enjoying a massage.  

Millennial pink most popular lipstick shade globally

Millennial pink has been named the most popular lipstick shade in the world, according to data from virtual make-up giant YouCam Makeup.

This international lipstick day, we pick our favourites

In honour of international lipstick day on July 29th, we’ve rounded up our favourite lipsticks.  

L'Oréal Paris Celebrates The Launch Of New Colour Riche Matte Lipstick On National Lipstick Day With #ReadMyLips

To celebrate the launch of the new L'Oréal Paris Colour Riche Matte Lipstick, the beauty brand is leveraging National Lipstick Day to showcase that people's lips can be bold in more ways than one.

Beauty conscious Indian men are boosting the skincare market

 A rising aspiration among Indian men to look better groomed has led to this market's rapid growth of more than 42 per cent in the last five years, revealed the report.

VLCC unveils the ‘Milano Glam Look’ for the upcoming festive season in Mumbai

The look has been specially designed for the young, smart and beautiful Indian women of today, by Ms.Caterina Chiari