Lotus Herbals, the official make-up partner of India Fashion Week, unveiled Ikkai, a premium organic skincare brand.
Nitin Passi, Director, Lotus Herbals, launched their newest organic skincare range called Ikkai. The launch was done on the India Fashion Week platform in New Delhi where Lotus Herbals was the official make-up partner.
Speaking about Ikkai, Passi said, “It has been our endeavour to provide the Indian consumer the finest natural care products since we launched Lotus Herbals in 1993. Ikkai is a premium organic skincare brand that caters to the emerging skincare needs of today’s millenials and contemporary women. We are confident that our range of organic face masks, scrubs and soufflés packaged in one-time-use packs will appeal immensely to our target consumer.”
What does Ikkai offer?
The innovative range of skincare products by Ikkai have naturally sourced ingredients and enzymes. The list of ingredients include acai berries, blueberries, papaya enzymes, extracts of orange, lemon, carrot oil, almond meal, walnut shell and much more.
In keeping with the face mask trend, Ikkai has chocolate- and fruit-based packs that help the skin detox and glow. Ikkai’s scrubs are powered by papaya and almond scrub to give polished skin. The brand has also introduced a unique Berry Blush soufflé loaded with super berries that delivers instant whitening and radiant skin.
The products are available on leading e-commerce portals such as Nykka, Amazon, Purplle and Flipkart. They are attractively priced at Rs 75 onward.
Lotus Herbals has targetted Ikkai at the youth of today who are growing increasingly conscious about organic ingredients. All the products are safe, natural and preservative free. And it comes with the tagline ‘Future of Skincare.’ Lotus Herbals has long since established itself in the skincare and colour cosmetics space with a growing retail presence. The company also caters to the professional beauty industry with Lotus Professional range of skincare solutions. With the launch of Ikkai, the company aims at tapping the young guns of today who are paving their way forth towards environment-friendly skincare solutions.