Two giants of the beauty, cosmetics and hair industry come together during these difficult times to offer Hope & Joy to an industry battered by the traumas of lockdown and Covid-19.
As They Join Hands
Professional Beauty India and Hairdressers Journal, two global iconic magazines for the beauty, cosmetics and hair industry come together in India for the first time to bring cutting-edge business and technical education and content to the community in South Asia.
Professional Beauty, a 35-year-old global brand is today one of the top five beauty media and events businesses in the world, operating across the UK, South Africa, Middle East, Thailand, and India. Hairdressers Journal International, popularly known as HJ, is the 138-years-old iconic magazine serving the needs of the hairdressing community.
Bringing the best of global and local content, the new PB / HJ digital magazine will offer unparalled content to a pan-South Asia community, as we look to inspire new hope and growth opportunities over 2021 for the salon, spa and freelancer communities.
What Does This Partnership Offer?
In addition to great content covering business, technical education, look and learn techniques, interactions with both local and global educators, Professional Beauty India and Hairdressers Journal will also overtime bring the best parts of the international portfolio to India including Hairdressing Awards, Salon International, HJ Live, Job and Education Portals making it an essential part of every salon and hairdresser’s journey throughout their career.
The Interactive Digital Magazine
Building on its position as the leading digital media in India for the beauty, hair and wellness industry, the new PB / HJ magazine will also be launched using a European technology platform which will merge the unique offerings of a physical magazine with that of the digital world. Embedding digital content and social interactions into the magazine will allow readers to experience content in a whole new way. And with a digital community in excess of 2 lakhs across its social media, website and subscriber base the focus will be to deliver great content on a Pan South Asia level at the touch of a button.
As we close out what has been a challenging 2020, we look forward to getting “Back to Business with Hope and Joy” in 2021.