What sets Professional Beauty apart is our belief that knowledge is the key to success in any industry. Guiding with newer innovations and providing both upcoming and existing salon professionals with the right kind of knowledge on trends and techniques is our priority. Bringing this to the forefront, Professional Beauty successfully hosted Salon Management Congress for the salon industry who were a part of panel discussions imparting their knowledge and expertise to attending salon owners on how they can grow and sustain their own businesses. Right from understanding the monetary to the technological aspects and even team building and cracking the in-salon retailing model, Salon Management Congress addressed the core issues faced by the Indian salon industry.
Salon Management Congress (SMC) was launched in 2017, and brings together industry experts such as salon chain owners, leading artists, business owners, influencers, etc. to share their valuable experience to other salon professionals and emerging business owners around the concept of managing their businesses more profitably and effectively. To keep up with high competition and stay updated with significant changes in this constantly evolving industry, business owners and managers constantly need to adapt their business and marketing strategies to meet the evolving market needs.
10:45 – 11:45
Panel discussion. The importance of raising personnel awareness within your organisation
11:45 – 12:45
Attrition and pay structure in the salon industry: the elephant in the room
12:50 – 13:45
How to gain clients by implementing the correct content marketing strategy?
Networking lunch and visit to Professional Beauty Expo
15:00 – 16:00
How to renovate your salon on a budget?
10:30 – 11:45
Workshop 1: Measuring productivity and ROI in salons
12:00 – 13:15
Workshop 2: Understanding the art of retailing in-salon
14:45 – 16:00
Workshop 3: Nail bar business in salons
16:05 – 17:20
Workshop 4: Inventory management in salons
+91 22 61713219
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