MAC Cosmetics India unveils new limited edition festive kits in collaboration with beauty guru, Shreya Jain. The collaboration consists of 3 exclusive kits featuring the brand’s iconic bestsellers!
Adding a touch of sparkle, shine and colour to the festive season, MAC Cosmetics India has introduced 3 limited-edition value kits created in collaboration with celebrated beauty expert, Shreya Jain. In a first-of- its-kind crowdsourcing campaign for the brand in India, Shreya sought the support of her followers to select an assortment of her and her audience’s favorites to create the curated festive kits, through interactive polls on her Instagram channel.
Shreya Jain says
“I’m super excited to have collaborated with a beauty brand that is so close to my heart! My love story with MAC began in 2013 and the rest is history. It feels surreal that after 7 years of being so passionate about the brand, I finally got the opportunity to collaborate with them – this is a definite tick off the bucket list! I thoroughly enjoyed curating the MAC kits and being a part of this lovely campaign.”
Inspired by her undying love for Bollywood, these festive kits are named Tere Naina, Laal Ishq & Desi Girl. “These beauties are super special, and I love how they are named with a Bollywood twist that many people will connect with immediately. I would love for everyone to get their hands on these limited-edition kits while they can and treat themselves to a flawless glam look this festive season. Whether you love a classic smokey eye, show stopping red lips or a natural flushed look, these kits give you the best of MAC’s iconic products. I’m also in love with the beautiful festive packaging!”
Insights from MAC
Sonic Sarwate, Senior Artist, MAC Cosmetics India adds, “At MAC, we’re always making strides to bring you the best in makeup that’s both aspirational and accessible. We’ve curated three amazing value kits for this festive season, to perfect any look for Diwali, Durga Puja, Karva Chauth, Navratri or any occasion. I have personally always believed in relatable, replicable make-up and beauty that empowers. Shreya is the epitome of this, and I had a great time working with her and the brand on curating these kits!”
The kits include
Tere Naina – ₹1900
– Matte Lipstick – Soar
– Technakohl Liner – Graphblack
– Strobe Cream (Free Sample)
Laal Ishq – ₹1800
– Retro Matte – Ruby Woo
-Prep + Prime – Mini Fix+
Desi Girl – ₹2800
– Matte Lipstick – Whirl
– Matte Lipstick – Russian Red
– Satin Lipstick – Captive
So what are you waiting for? Go grab your favourite kit and get your glam on this festive season!