After brilliantly portraying the role of a transgender in her latest flick Chandigarh Kare Aashiqui, Vaani Kapoor features as the brand ambassador of Brillare. She can be seen in the brand’s #HairOnHigh campaign.
Brillare, a burgeoning new-age personal care company supported by Emami Ltd, has signed the Chandigarh Kare Aashiqui star Vaani Kapoor as the brand ambassador for its all-natural hair oil product. The #HairOnHigh campaign aims to reintroduce the age-old notion of hair oiling by showcasing Vaani’s healthy hair after using Brillare products, as per a report on Exchange4media.
Brillare provides a novel idea of oil shots with a potent combination of rich active oils as part of its science-backed range of hair care products. After finishing the oils shots routine, it also provides Real Mahabhringraj Oil as a holistic oil to combat hair loss, dandruff and dry hair all at once. All Brillare products are vegan and natural, with dermatology-grade effectiveness. They are specifically designed for the new age, conscientious, and aware generation searching for genuine natural answers to their hair and skin difficulties.
In response to the collaboration with Vaani Kapoor, Jigar Patel, CEO of Brillare, remarked, “Brillare is constantly challenging the status quo by creating innovative products that are made with real natural ingredients. We are the first zero dilution, all-natural brand in India to provide dermatology-grade results without chemical abuse. With #HairOnHigh campaign, we would like to create a strong connect with the millennial audience in the language that they would strongly resonate with. The brand plans an aggressive growth in the coming year. Vaani Kapoor fits perfectly well with the brand’s ethos and her persona augurs positively with Brillare consumers providing both credibility and salience to the brand.” Vaani and her gorgeous mane will next be seen in Shamshera, in which she will star opposite Ranbir Kapoor.