Parcos has announced the launch of its first-of-its-kind luxury experiential store, Parcos Luxe at The Collection, UB City, Bengaluru.
Parcos Luxe is a one-of-a-kind Luxury store featuring an exclusive niche range of beauty brands. This is the 1st Parcos concept store that offers consumers best in class experiences such as a virtual try on, a fragrance bar, makeup and skincare consultations and more. Parcos Luxe will house luxury high end beauty brands for the discerning customers at UB City Mall Bengaluru.
This luxury store will provide a unique personalised service, giving its customers specially curated experiences. Constantly monitoring the ongoing global trends and the best-in-class brands and products in the beauty industry, the ‘Parcos Recommends’ section will help keep their consumers up to date.
Parcos Luxe will get acquainted with consumers of the desired and targeted profile by being at The Collection, UB City in Bengaluru, mainly well-travelled entrepreneurs who are the socially upward Luxe population of Bengaluru. Both Parcos and The Collection, UB City have a similar vision to upscale the lifestyle of their consumers, making them a perfect fit for each other.
Parcos plans to expand its base to 100 stores by the end of 2023 by redefining luxury beauty across a strategically planned variety of store formats – Parcos Select and Luxe each of which will house a different segment of beauty brands.
The Parcos Luxe Store at The Collection, UB City Bengaluru will house an extensive selection of international luxury brands and this association will provide the consumers with a uniquely holistic experience of luxury beauty and fragrances to suit their unique taste.