Add limitless lengths to your lashes with Maybelline New York’s newly launched sensational sky high mascara.
Maybelline New York, a US based cosmetics brand, known for empowering women to make their own statement and flaunt the glam side with confidence, launched its new product the sensational sky high mascara in Indian markets amidst a fanfare at ITC Grand Central, Mumbai on 4th August 2022.
The event was full of glitz and glamour, completely in sync with the brand perspective. The launch event witnessed a look and learn session by Elton Fernandes, Brand Ambassador, Maybelline India, where he demonstrated different application types of the best waterproof new sky high mascara.
In a candid conversation with Professional Beauty India, Zeenia Shroff Bastani, General Manager, Maybelline India stated, “Lash extensions are becoming a popular beauty service for young millennial consumers. Building on this insight, Maybelline New York was inspired to launch the sky high mascara.” She further added, “the name sky high is meant to cue the limitless length that the mascara adds to your lashes. With Maybelline New York sky high mascara, get a lash length that touches the sky, sensational from every angle!”
Speaking about the USP of this new mascara, Zeenia mentioned, “Maybelline New York sky high mascara is known for helping acquire limitless lash length with full volume from every angle. It has a unique flex-brush that reaches every lash and the formula is lightweight and infused with bamboo extract. This helps bring an outstanding lash length effect.”
So it’s time to look sensational from every angle with Maybelline New York’s Sky High Mascara.