Professional Beauty Delhi commenced its 8th edition in the capital at Pragati Maidan.
Professional Beauty Delhi unfolded with a bang on 1st July 2019 as it welcomed the beauty professionals into the event. Day 1 of the much-awaited trend and sourcing show witnessed the presence of salon owners, hairdressers, beauticians, makeup artists who flocked in get their makeup, skincare, and haircare requirements fixed.
Storehouse of Knowledge
Professional Beauty India has always encouraged innovation and provided the industry with a platform to showcase talent and education. Keeping up with a similar thought the booths present in the exhibition area showcased some interesting demonstrations and tutorials. The space was milling with an enthusiastic crowd who had their eyes glued to the stage as various experts of makeup, hair and skin sectors demonstrated their creativity. Alongside, the international pavilion was buzzing with the eager crowd wanting to explore newer products.
AIHBA’s 7th National Competition had a full house with various looks presented by participants. The categories for the competition included Open Hairstyle, Body Painting, Bridal Hairstyle – live model and mannequin, Creative Hairstyle, Fashion Mehendi, Gents Classic Haircut, Gents Tattoo, Nails Commercial, Nail Fantasy, OMC Hi-Fashion Bridal Makeup, etc.
Look and learn
Taking the professional artistry forward, the Day 2 at Professional Beauty Delhi was filled with experts exhibiting their work of art. Alongside, many salon owners and makeup artists continued to fill up their bags by getting their hands on the required products.
The demo stage area and the booths were the hot-spots for live wire demonstrations. The booths present in the exhibition area attracted a larger crowd. The audience was hanging out in the aisles to catch a glimpse of their favorite artist in action.
Right from hair, makeup to nails, the audience witnessed some insightful work. Brands like Temptu, Seasoul which had Vidya Tikari doing live makeup, Trendz academy, Wahl, R Nail Lounge, LOOKS academy, PAC cosmetics, etc showcased their mastery in their respective genre.
With record footfall of over 10,000 visitors from Delhi and nearby states, Professional Beauty Delhi served its purpose yet again of being the go-to expo for beauty professionals and salon owners from the North and North-East India.