BEAUTY&YOU India 2024 Winners are Finally Revealed

The Estée Lauder Companies’(“ELC”) New Incubation Ventures (“NIV”) and NYKAA have announced the BEAUTY&YOU India 2024 winners.

This year, BEAUTY&YOU India received over 600 applications from over 50 cities across India. The applicants from different walks of the beauty industry, such as skin care, makeup, hair care, fragrance, and storytelling. Out of the 600 entries, 12 emerged as the finalists. These finalists showcased a myriad of concepts including clinically advanced skin care, breakthrough innovations in hair care, innovative storytelling platforms, and much more.

The finalists presented their pitch to the esteemed jury panel consisting of 14 industry leaders and experts. The live pitch took place at The Leela Palace, New Delhi. Following the same, the winners were announced after thorough consideration of jury.

The night was graced by special guests, such as:

William P. Lauder, Executive Chairman, ELC

Stéphane de La Faverie, Executive Group President, ELC

Falguni Nayar, Founder, Managing Director and Chief Executive Officer, NYKAA

Some of the jury members on the panel were:

Shana Randhava, Senior Vice President, NIV, ELC

Rohan Vaziralli, General Manager, ELCA Cosmetics Private Limited

Tarun Tahiliani, Founder and Director, Tarun Tahiliani

Anaita Shroff Adajania, Stylist, Creative Director & Founder, Style Cell

Deepica Mutyala, CEO & Founder, Live Tinted

Shruti Chandra, Vice President, Invest India and Vice Chair, Women Empowerment, Europe India Council for Business and Industry (EICBI)

Gianandrea Ferrari, CEO-Europe, Middle East & India, Intercos

Jaffrey Zaman, Managing Director, Intercos India Private Limited

2024 BEAUTY&YOU India Winners

GROW (In-Market Companies)

SkinInspired
Piyush Jain, Founder & CEO | Dr Prashant Agrawal, Founder & CPO
SkinInspired, a science-backed skin care company, makes use of multi-active ingredients. The products offer results and innovative packaging that ensure a seamless user experience.

IMAGINE (Pre-Market Concepts)

Not Just Vanilla
Akshay Bawa, Founder and CEO | Kritika Rathi, Founder and CMO
Not Just Vanilla aims to redefine body care. They offer targeted and results-driven solutions for areas that are often overlooked. The brand is empowering consumers to feel confident and embrace self-love every day.

Amright
Vaishnavi Maganti, Founder | Vijay Sivaraju, Co-Founder
Bringing about a synergy of clinically proven Swiss ingredients and genetic research on hair, Amright offers products that promote female hair regrowth and offer custom solutions to fullness.

CREATE (Creative Storytellers)

Journey of Objects
Alia Allana, Founder & Journalist
Journey of Objects is an e-commerce platform that integrates reporting with retail, focusing on sustainability and the preservation of India’s cultural diversity through in-depth industry research and careful product selection.

From the Leadership Desk

“The winners of BEAUTY&YOU 2024 represent a diverse blend of creative founders and breakthrough innovation,” said Shana Randhava, Senior Vice President, NIV, ELC. “Their ideas and vision truly exemplified innovation, creativity, and entrepreneurial spirit, representative of beauty’s future. For the third year in a row, we witnessed some extraordinary concepts and the winners stand out as pioneers poised to make a significant impact – each bringing a unique perspective to India’s dynamic beauty landscape. We look forward to offering mentorship and support to the winners as they expand their visions, seeking a wider audience both in India and around the world.”

“As ELC’s lead partner for BEAUTY&YOU since its inception, NYKAA is deeply committed to nurturing the next generation of talent within the beauty industry,” said Anchit Nayar, Executive Director & CEO, NYKAA Beauty. “This year’s BEAUTY&YOU award winners represent the consumer-centric thinking in India, and we are proud to support these founders as they build high-quality brands for the Indian market. At NYKAA, nurturing the next generation of beauty entrepreneurs is core to our mission of making beauty accessible to all. We are proud to partner with The Estée Lauder Companies in this shared vision, as we work together to empower emerging talent and shape the future of beauty in India.”

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