Sevda Durukan is a talented hairstylist. Her latest Eclectic Hairstyle Collection amazed everyone in London and continues to do so. She raises the ordinary hairstyle to an extraordinary level with an excellent understanding of hair colouring, texture, and hairstyling. Gauri D. brings finer details of her collection in this article.
Eclectic is the latest collection from JOICO Senior Creative Color Artist and JOICO European Design Team Member Sevda Durukan. The hairstyling collection aptly demonstrates her artistic flare in many ways. The collection is a testament to the artist’s depth of knowledge about hair colouring and styling. She has also engaged the hair texture and manipulated it to create mesmerising coifes.
The collection was curated with the support of Bruno Marc, Creative Artistic Director, JOICO. Sevda Durukan used JOICO products to create fascinating hairstyles for the collection.
ECLECTIC TASTES
Eclectic by definition refers to the creation of unique and diverse styles. The hairstyling collection is a reflection of the name. Sevda has done exactly that. She created beautiful, individual looks on each different model.
As you delve deeper into this collection, you will notice sleek, flowing hair that serves as a canvas for Sevda’s inspired experimentation. All the hairstyles reflect vibrant colours. They are seen in an unexpected and delightful pattern. The textured, flowing hair pushes the boundaries even further, leaving us on the edge of our seats with anticipation. The artist used basic hairstyles as an inspiration. Her vision raised them to another dimension. The colour play in the hairstyles is striking and brilliant, making it edgy. Each hairstyle tells a story of an intriguing personality.
Eclectic bears the imprint of Sevda’s individuality and inventiveness. She has poured her heart and soul into her work. The result is an extraordinary product of both beauty and strength.
Credits:
Hair & Art Direction – Sevda Durukan
Make-up – Katie Moore
Styling – Ellen Spiller
Photography – Jamie Blanshard