TONI&GUY’s Efi Davies continues her global winning streak, adding a third major award this year. She has won the International Avant Garde Hairdresser of the Year at the International Hairdressing Awards. Celebrated for her avant-garde brilliance, braiding mastery, and editorial flair, she remains a trailblazer in international hairdressing. Know more here.
Efi Davies, TONI&GUY International Artistic Director, has clinched her third prestigious title this year. She was crowned Avant Garde Hairdresser of the Year at the International Hairdressing Awards. Mikel Luzea, Sergi Bancells, and industry icon Anthony Mascolo presented the award. With this, she further cemented her status as one of the most innovative forces in global hairdressing.
This accolade joins two others currently held by Efi: British Hairdressing Awards’ Avant Garde Hairdresser of the Year and Australian Hair Fashion Awards’ Global Hairdresser of the Year. Her winning submission featured the breathtaking Kalopsia collection, alongside a compelling portfolio of editorial work, stage shows, and creative pieces that showcase her diverse talents.
More about Efi Davies
Efi is globally acclaimed for her avant-garde vision, technical brilliance, and exceptional flair in braiding and hair-up styling. Her artistry continues to challenge the conventions of session styling, marking her as a true innovator in the field. A vital member of the TONI&GUY International Artistic Team, she plays a key role in shaping the brand’s creative output.
She also travels extensively, spreading TONI&GUY’s educational ethos and creative philosophy worldwide. With each new recognition, Efi Davies proves that originality, boldness, and imagination are timeless forces in the world of hairdressing.
Hearing it from the winner
Efi says, “Thank you Anthony Mascolo, the last time you presented an award to me was when I first qualified in my vardering at TONI&GUY. I am honoured to take home this award, but for me it’s all about collaboration with an amazing photographer David Mannah, make-up by Lan Nguyen Grealis and beautiful styling by Borna Prikaski and of course, my TONI&GUY family. This is super special for me as my gorgeous daughter is in the audience to see me pick up my award. I am so proud of you and hope you are proud of me.”