Kay Beauty’s First Kiss Proof Matte Liquid Lipsticks. Love at first swipe – now available in 12 opulent shades.
Kay Beauty is back with another beauty secret from its arsenal, this time one that Katrina Kaif swears by! Prepare to leave kisses, not stains, as Kay Beauty introduces the ultimate no-transfer Matte Liquid Lipsticks for the first time. The new lipsticks feature 12 crush worthy shades of luxurious mattes suited for all Indian skin tones.
It only takes one swipe to transition from AM to PM, with no need for re-application. These formulations contain Grapeseed Oil, Vitamin E that instantly moisturizes your lips and Red Raspberry.
Even with an all-day wear, its weightless formula does not peel or dry out your lips. These are the liquid lipsticks of the future. They are easily removed with mild soap and water and do not require makeup removers. It’s the lip product of your dreams, with its bold colour payoff, paraben-free, vegan, and cruelty-free formula.
Katrina Kaif says, “I wanted to create a classic liquid lipstick that’s truly comfortable, doesn’t smudge, budge, or nudge from the lips. Every shade is simple and wearable, making it ideal for everyday use from AM to PM. They are designed to last all day without feeling sticky, are super smooth and they don’t tug on the lips. Our Kare ingredients, Grapeseed Oil and Red Raspberry, ensure that the formula moisturizes your lips while protecting them from external damage with its great antioxidant properties.”
Vishal Gupta, Executive Vice President, Nykaa Brands, says, “Kay Beauty has grown significantly over the past few years, and we’re excited to continue to evolve, both, the brand and our portfolio to fit the needs of our loyal consumers. The new range is high on glam, designed to cater to the unstoppable, all while nourishing their lips. With this launch, we are now venturing into liquid lipsticks and are confident that these 12 shades will perfectly complement the Indian skin tones and will definitely become a mainstay in every handbag.”
Courtesy: Press Release from Kriti Gill