Redken Artistic Ambassador Network has been unveiled. It’s a powerhouse collective of visionary stylists driving Redken’s mission of innovation, artistry, and education, shaping the future of professional hair.
In a strategic move to solidify its position in the U.S., Redken proudly introduces the Artistic Ambassador Network. It’s a dynamic collective of 20 top-tier colourists and stylists. This new platform unites rising stars and established legends in the hair industry to shape the future of professional beauty through artistry, innovation, and education.
The Artistic Ambassador Network is more than just a lineup; it’s a purpose-driven, future-facing movement. These elite professionals will be central to Redken’s biggest brand moments, from creating digital content and leading social campaigns to headlining education at industry shows and mentoring through hands-on workshops. They’ll also contribute their expertise to upcoming product launches, trend storytelling, and consumer engagement through tutorials and takeovers.
Each ambassador brings a unique speciality and perspective to the brand. From bold colour transformations to precision cuts and editorial styling, the network will highlight Redken’s commitment to colour superiority, professional excellence, and community-driven artistry.
These professionals are long-standing brand advocates, known for using Redken’s iconic Shades EQ, the industry’s gold standard for vibrant, healthy-looking hair colour. With this curated collective, Redken not only reinforces its leadership in the beauty world, it also redefines what it means to build a brand that empowers, educates, and inspires.
MEET THE NEW REDKEN ARTISTIC AMBASSADOR NETWORK
These are the artists who’ll be reshaping modern hair trends globally with Redken by their side.
Adrienne Dara
Philadelphia-based colourist and founder of ADH Education, Adrienne is a leader in modern blonding and real-world salon techniques. She educates thousands of stylists globally.
Bradley Leake
LA-based celebrity stylist and founder of BRDY JAY salon, Bradley is known for his sun-kissed colour and red carpet glam. His clients include Stassi Schroeder and Chrishell Stause.
Brayden Pelletier
NAHA 2024 Master Hairstylist and Atlanta-based cutting expert, Brayden owns Just b. Hair and is a respected educator and salon mentor.
Danilo Bozic
Based in Chicago, Danilo is a master of the AirTouch balayage technique, helping popularise it across the U.S. with his seamless colour blends.
Dom Forletta
A rising editorial colourist from NYC, Dom blends bold, fashion-forward styles with storytelling and has styled breakout artist Chappell Roan.
Evanie Frausto
NYC-based stylist to Sabrina Carpenter, Evanie is known for his avant-garde looks seen in Vogue and with stars like Dua Lipa and Bella Hadid.
Jacob Rozenberg
Red carpet and editorial styling expert from NYC, Jacob works with Meghann Fahy and Irina Shayk, creating elegant, personality-driven looks.
Jamal Edmonds
Washington D.C.-based award-winning stylist and textured hair expert, Jamal owns Lamaj in the City and is a champion of education and innovation.
Johnny Ramirez
Creator of Lived-In colour™ and founder of Ollin Salon, Johnny is a pioneer in dimensional hair colour with a loyal global clientele.
Leysa Carrillo
Fort Lauderdale-based curl expert and founder of Forever Curls Academy, Leysa is an award-winning educator known for inclusive hair education.
Lindsey Olson
Editorial and salon stylist, Lindsey brings versatile expertise in colour and curls with a focus on empowering real-world, high-impact education.
Maggie Hancock
Arizona-based salon owner and blonding expert, Maggie is an award-winning educator known for her unfiltered approach and digital influence.
Matt Swinney
Four-time NAHA winner from Minneapolis, Matt is a texture master and editorial stylist, co-founder of Evolution Salon and Redken Artist.
Philip Foresto
Owner of Salon ICON in Nashville, Philip is the creator of the “Expensive Blonde” technique and a leader in modern, business-savvy education.
Rachel Redd
Atlanta-based salon owner and educator, Rachel leads in textured blonding and inclusive colour education, while balancing motherhood and mentorship.
Rodney Cutler
NYC-based salon owner and Fashion Week mainstay, Rodney has styled stars like Emma Watson and shaped editorial hair for over two decades.
Ryan Pearl
Miami-based colourist to Hailey Bieber and Christina Aguilera, Ryan is known for his clean, refined blondes that blend editorial cool with salon polish.
Sam Villa
Legendary educator and three-time NAHA winner, Sam Villa is known for fusing technical precision with creativity and business strategies.
Sara Botsford
Denver-based expert in lived-in brunettes and brondes, Sara is a seasoned stylist with multiple OneShot nominations and a knack for subtle transformations.
From the leadership desk
“This is how we lead the industry forward. Redken has always set the standard. Now we’re raising the bar again by aligning with the most elite pros in the business – those shaping colour trends behind the chair, on the carpet, and in the studio. We’re the #1 brand because we work with the best.” Says Guillaume Duez, General Manager at Redken.
“This is more than a roster – it’s an invitation-only inner circle. We’re spotlighting a select group of pros whose craft and influence drive real impact. These ambassadors aren’t just artists, they’re entrepreneurs, educators, and icons in their own right. With this network, we’re giving the industry something no one else can: access to the top-tier Redken world.” adds Sarah Barr Battle, SVP, Head of Marketing and Digital at Redken.