CavinKare introduces Truthsome, its first digital clean beauty brand, to offer clean beauty hair care and skin care products.
Cavinkare, a leading FMCG and personal care company, announced the launch of its new brand, Truthsome on March 30th 2023. The brand offers clean beauty hair care and skin care products with a transparent approach to ingredients. They also ensure that all products are free of harmful chemicals while delivering the highest efficacy.
Truthsome is available on multiple e-commerce platforms in India as well as its own D2C website, truthsome.com. The brand is also accessible in the USA, UAE and the UK.
The Brand manufactures the products with the help of an in-house research and development team. The team has over 35 years of experience in the FMCG, personal care, and professional care industries. This expertise ensures that all Truthsome products are of the highest quality, providing customers with the best possible experience.
C K Ranganathan, Chairman & Managing Director of Cavinkare, says, “We are thrilled to introduce Truthsome to the market. Our commitment to offering clean beauty products with no harmful chemicals and the highest efficacy is what sets us apart from the competition.”
Venkatesh Vijayaraghavan, CEO of Cavinkare, adds, “At Truthsome, we believe that transparency is key when it comes to ingredients. Our customers can trust that they are getting the best possible products for their hair and skin.”
Truthsome offers a wide range of products in the hair care category, with innovative and effective ingredients. It also offers face washes and face scrubs with ingredients such as vitamin C, activated charcoal, aloe vera, and mulberry. These ingredients provide effective results for a variety of skin types and concerns.