THEM

In a world often bound by rigid stereotypes, 'THEM' challenges conventional norms. It is a collection that celebrates identity, disregarding gender, and instead explores the individuality of each model. In the salon, we are seeing hairstyles become fluid among wearers, showing no specific need for gender-specific attributes. We wanted to showcase this through our collection, demonstrating the real diversity and change we are seeing among our commercial clients.
  • F.A.M.E Team 2024 Harry Andreou, Ilaria Bellemo, Elle Foreman, Stephen Campbell
  • Photography Jack Eames
  • Makeup Maddie Austin
  • Products L’Oreal Professional
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