The beauty professionals of eastern India showed a phenomenal response at Professional Beauty India Kolkata. Priyanka Parshurami brings you glimpses from the mega celebration of beauty in the city of Joy.
The latest edition of Professional Beauty India Kolkata, held at Milan Mela, on 10th-11th April 2023 concluded with a triumph. In fact, the event, which returned to Kolkata after five years, recorded a whopping 6726 visitors. They hailed from many regions including West Bengal, Bihar, Jharkhand, Orissa and Assam. The visitor profiles included beauty professionals across hair, skin, make-up, nails and wellness. Also, along with distributors, salon owners, salon managers and students.
The show is seen as the gateway to the eastern region of the country. It not only presented a great networking opportunity for beauty professionals but also showcased the fast changing beauty trends.
Spreading across an area of more than 1,500 sq mtr in Milan Mela, the event witnessed over 200 exhibiting brands. Across hair, skin, make-up, spa and nails verticals along with salon tools and accessories. This further cemented Professional Beauty India’s position as the key meeting place for the northeast beauty industry.
With the theme ‘Celebrating Beauty and Hair Industry’, the key highlights of the expo are as follows:
New Product Launches at Professional Beauty India Kolkata:
The event certainly provided a platform to launch their new product ranges for the beauty industry in eastern India. The event witnessed new product launches like Brumes Du Maroc, a hair and body mist fragrance – from the Moroccanoil Body Collection; Lip Glass – a long lasting lip gloss from Europe Girl; Shea Retention Therapy for Curls by Beauty Garage; Skinora – a skincare brand by Esskay Beauty Resources and many more.
Live Demo Stages:
The showstopper live demo stage of Professional Beauty India, which is a hub of learning, was in fact doubled this year. As a result, the show included two demo stages.
The first stage – ‘HJ Stage’ – focused on hair sessions by Rachit Malhotra, Elton Vessoaker, Priscilla Corner, Yesh Killa, Sidney Ho, Savio John Perira, Gourav Bhardwaj, Dodo & Zing, Amit Tonk and many more.
The second stage – ‘Beauty Stage’ – focused on sessions on skin, make-up and nails. It had a glamorous session of a nail show by the industry veteran Gurpreet Seble. She provided the stage to the transgender community to showcase their talent. Mou Mukherjee, Sandeep Shrestha, Dolly Bhatia, Aturen and many more others also conducted their insightful sessions.
Felicitation of Partners:
Professional Beauty India strongly believes that teamwork makes dream work. On the occasion of delivering the most successful shows, the Professional Beauty India team took pride in felicitating influencers and partners. Which include Sanjay Killa, Indranil Ray, Joy Gosh, Manjil, Anjali Singh and Geeta Singh and others. They really helped deliver a beautiful experience in the West Bengal market.
Moreover, the buyers certainly made the most of the sourcing and networking opportunities at Professional Beauty India Kolkata. They were seen flooding across the exhibitor counters for queries and bookings. They also made the most out of exclusive offers and learning from and interacting with beauty and hair experts.
In truth, be it brands, manufacturers, beauty experts, business owners, students or etc., the Professional Beauty India Kolkata attendees took back something meaningful with them.
The team Professional Beauty India, through their exhibitions, magazine, and social media tried to keep the industry connected and motivated. And, is proud that the exhibitors and visitors wholeheartedly applauded its efforts.
