Shoppers Stop is geared to set new standards for premium shopping with the relaunch of its flagship store in Inorbit Mall, Malad, Mumbai. The new store offers an unmatched mix of premium beauty and fashion houses along with personalised services. Read along to know how Shoppers Stop 2.0 brings an amazing and immersive retail experience for all.
With the relaunch of the flagship store at Inorbit Mall, Shoppers Stop has grand plans for its future. It aims to offer a premium, elevated, and indulgent experience to every shopper who steps through the doors of this store. As the store houses over 500 premium beauty, fashion, and lifestyle brands, everyONE will experience an exquisite collection here. Furthermore, Shoppers Stop promises elite experiences clubbed with fashion-driven engagement at this new address.
Kavindra Mishra, Customer Care Associate & MD & CEO, Shoppers Stop expresses his thoughts about the relaunch. He says, “Shoppers Stop 2.0 is redefining premium retail with an immersive shopping experience at Inorbit Mall, Malad. Our reimagined store features AI-assisted shopping for seamless discovery, a grand and exclusive Personal Shopper Lounge offering unmatched comfort and personalized styling, and a curated selection of global brands like Armani, Prada, Valentino, NARS, True Religion, Tommy Hilfiger, Calvin Klein, and Guess. With engaging spaces like a dedicated kids’ play area and a vibrant gaming arcade, we are setting the tone for a new retail experience—not just for Shoppers Stop, but for Indian retail as a whole.”
A reason to celebrate
To celebrate the relaunch of the flagship store, Shoppers Stop also organised a Beauty Carnival from February 27 to March 1. The carnival brought together several exciting activations and brand interactions. To make the gala even more exhilarating, The Spring 2025 Fashion Walk was also hosted on February 27. It was curated by Marc Robinson and celebrity stylists, Edward Lalrempuia and Sheefa Gilani.
Everything that took place at the carnival
The Beauty Carnival had some exciting brand interactions and activations lined up. Some of them were: Beauty Claw Machine, “Send a Love Letter on Us” Station by Benefit Cosmetics
- Selfie and photobooth stations
- Face painting and temporary tattoos,
- Beauty bingo challenge
- Luxury engraving stations
- Carnival-themed F&B delights
The Carnival hosted some of the most-loved premium brands as well. The lineup included YSL Beauty, Armani Beauty, Valentino Beauty, NARS, Benefit Cosmetics, Estée Lauder Companies brands, Clarins, Shiseido, and more.
Diving into spring with the Fashion Walk
The evening of February 27 witnessed a grand fashion showcase. This fashion walk was brought together by industry stalwarts Edward Lalrempuia and Sheefa Gilani, renowned celebrity stylists. Marc Robinson choreographed the event and ensured that the Fashion Walk was a spectacle for each spectator.
The runway had three different fashion sets that brought Spring 2025 to life:
Shoppers Stop’s Exclusive Labels:
It showcased the trending collections from labels such as Fratini, Life, Stop, and Haute Curry. The set was all about vibrant shades, fresh and tropical motifs, and comfortable fabrics.
Premium Brands Showcase:
This set included a lineup of brands, such as Vero Moda, Forever New, AND, Tommy Hilfiger, Calvin Klein, Levi’s, Armani Exchange, and Jack & Jones. It showcased the Spring 2025 trends. The set was all about florals, neutrals, monochromes, and coord sets.
The Ultimate Spring Collection
This set was the grand finale of the Fashion Walk. It lined up brands such as House of Fett, Guess Women, Vero Moda, Forever New, Jack & Jones, Rare Rabbit, and True Religion. The vision of this set entailed vacation-ready linens, schiffli textures, bold prints, and pastel hues.
