Gunjan Taneja, Director of Bharti Taneja Alps Beauty Group, has unveiled her latest book. After her first book about Salon Management, she launched her second book titled ‘Salon Retail Management – Step by Step Guide.’ India’s first book on Retail management of salons, it delves into the art of making a salon business successful.
A Guinness World Record Holder and holder of certifications in Rhetoric Writing and Public Speaking from Harvard University, Gunjann Taneja wears another hat. Recently, Taneja launched her second book titled ‘Salon Retail Management – Step by Step Guide.’
Her last printed book, titled “Step by Step Guide for Salon Management,” received widespread acclaim Gunjann Taneja’s latest book marks a significant addition to the literature in the field of salon management. This book delves into the intricacies of selling salon products. Further, it offers 21 proven strategies for achieving profitability in the salon retail sector.
Salon Retail Management – Step by Step Guide.
Dedicated to all the individuals in a salon’s journey, from conception to delivery, the book acknowledges their collective efforts. It offers insights and also knowledge essential for success in this field.
The book covers a wide range of topics, the understanding of which is crucial to make a salon a success. It includes learnings about consumer behaviour and customer service. Further, it takes one through retail planning, target market selection, forecasting, marketing, and future trends. Additionally, the book covers purchasing, private label brands, inventory management, storytelling in sales, mystery shopping, and future trends. These subjects and several others promise to provide readers with a fresh perspective on the industry.
Speaking of her book, Gunjann Taneja says, “I am confident, that this book will serve as a strong foundation.” In a heartfelt message thanking her supporters and loved ones she also said “Over the past year, I’ve felt a change, and it’s all because of you. As I wrote, I realized that this journey was beyond me; it was about raising Salon Management’s stature and importance, and your continuous support made it all possible.”
| Gunjann Taneja, The Author Gunjann’s influence extends beyond the salon business, as she currently serves as the Vice President of the Chamber of Trade Industry in the Product Category and the Vice President of Women Empowerment in the Global Chamber of Consumer Rights. As the Director of Bharti Taneja Alps Beauty Group, she oversees a conglomerate comprising salons, clinics, academies, NGOs, and beauty product lines. |
Image courtesy: Gunjann Taneja
