Amway India is harnessing the power of Vitamin C to strengthen its premium skincare range. Amway has launched a new serum, the Artistry Skin Nutrition Vitamin C+ HA3 Daily Serum. The serum benefits from the power of vitamin C to enhance the youthfulness, radiance, and overall health of the skin. Further protecting it from the impact of environmental aggressors.
Amway India, a prominent FMCG company, is reinforcing its Artistry Skin Nutrition range with the introduction of the Artistry Skin Nutrition Vitamin C+ HA3 Daily Serum. This daily serum aims to provide enhanced hydration for brighter and radiant skin, promoting a visibly healthy and youthful glow. Compatible with all skin types, the Vitamin C+ HA3 Daily Serum truly complements the existing Artistry Skin Nutrition range. The range includes Anti-aging and Balancing and hydrating products.
The New Serum by Amway India
The Artistry Skin Nutrition Vitamin C + HA3 Daily Serum features an improved formula. It comes with a multi-action vitamin C derived from the Nutrilite farm-grown acerola cherry and ascorbic acid. This combination hydrates the skin and addresses visible signs of expression lines and wrinkles. The tri-action Hyaluronic Acid blend provides smoother skin and boosts moisture for hydration. It also penetrates deep into the skin’s surface, keeping it fresh and healthy-looking.
Additionally, the serum offers antioxidant protection against free radicals from environmental aggressors. Enriched with White Chia Seed Liposome, it helps improve the skin’s moisture barrier, crucial for healthy-looking skin. The serum also contains two powerful peptides to reduce the appearance of lines and wrinkles.
Clinically tested, the brightening, anti-ageing, and antioxidant serum is cruelty-free and vegan. It is formulated without parabens, phthalates, mineral oil, and cyclic silicones.
From the Leadership Desk
Ajay Khanna, the Chief Marketing Officer of Amway India, stated, “We are constantly evolving to meet the dynamic needs of our consumers. Our commitment is to offer need-based skincare recommendations aligned with consumer aspirations. Leveraging our expertise in skin science, we have developed the Artistry Skin Nutrition Vitamin C + HA3 Daily Serum. This hero serum embodies the fusion of nature and scientific innovation, providing high-performance brightening effects to reduce lines and wrinkles and hydrate the skin. With 2 times vitamin C, 2.4 times antioxidants, and tri-action Hyaluronic Acid, the serum delivers a boost of youthful radiance with every use. According to consumer perception studies, 80% reported improved skin hydration and tone in less than a week, and continued use over 4 weeks resulted in visibly brighter and more radiant skin. We are confident that this serum will be a sought-after product, empowering consumers to achieve visibly healthy and confident skin.”
Banner Image courtesy: Amway India
