Carlton London enters India’s wellness market with EBG Group, launching luxury spas that merge Ayurveda, marine therapies, and modern science. The move blends tradition, sustainability, and design-led luxury for holistic rejuvenation.
The British lifestyle brand Carlton London is making its debut in India’s wellness sector through a strategic partnership with EBG Group. Together, they are set to launch Carlton Wellness Spa, a luxury spa chain across high-footfall malls and premium resort destinations.
The collaboration combines Carlton London’s design-forward ethos with EBG Group’s proven expertise in wellness hospitality. Initial spa launches will take place in Kerala, Rishikesh, the Nilgiris, and major metros such as Hyderabad, Mumbai, and Bangalore. These will be within both resort properties and urban retail environments, bringing wellness to a diverse audience.
Fusion of tradition and modern innovation
The spa menu will spotlight exclusive Fusion Therapies. These will unite the richness of marine ingredients, advanced anti-ageing techniques, and the timeless wisdom of Ayurveda. Each treatment will aim to provide holistic rejuvenation, seamlessly blending modern science with traditional healing practices.
USP of the partnership
- First-of-its-kind lifestyle licensing partnership in India’s wellness spa space.
- Launch of Carlton-branded wellness resorts and spas in both urban and destination locations.
- Emphasis on premium wellness, sustainability, and thoughtfully designed well-being journeys.
- Backed by EBG Group’s robust infrastructure in wellness resorts and spa operations.
A vision beyond spas
This launch marks Carlton London’s first step into India’s thriving wellness economy, with a long-term plan to evolve into Carlton-branded wellness resorts. The aim is to unite hospitality, nature, and holistic well-being under one identity.
From the leadership desk
Sunil Sankar, CEO of Carlton Wellness Resorts & Spa
“This collaboration brings together Carlton London’s timeless appeal with EBG’s deep understanding of Indian consumer wellness. We are confident this will set new standards for wellness resorts & Spa in India.”
Carl Virk, spokesperson for Carlton London
“India is one of the most exciting wellness markets globally. With EBG as our trusted Partners, we’re proud to extend the Carlton lifestyle into a new domain that reflects our values of elegance, comfort, and mindful living.”
Representative banner image | Credits: Freepik
