Taft, world’s first hairspray, was invented more than 60 years ago. Now, Schwarzkopf has introduced the new and improved range of Taft products in India.
Taft revolutionised the world of hairstyling and continues to do so to this day. With six decades of expertise and innovations, the new and improved Taft has now launched in India. Alongside modern design and enhanced packaging, the new range is made of fully recyclable metal and black plastic. It also comes with vegan formulation, free from any micro plastic formula and its compact size is super convenient for on-the-go use.
Their products offer volume, shine and hold under all conditions. They also meet the styling needs of its consumers, encouraging them to choose the range tailored to their specific requirements.
Here’s everything you should know about the Taft products:
Schwarzkopf Taft Ultimate Hair Lacquer: This provides the perfect fixation with its liquid crystal gloss effect that leaves the hair luxuriously luminous. Provides up to three days hold, is non-sticky, and protects the hair from drying out.

Schwarzkopf Taft V12 Power Gel: Transform your hair in seconds with this unrivalled high hold gel. The new formula is boosted with V12 fixing agents and speed-hold technology to pave the way for an accelerated styling and incredible hold.

Schwarzkopf Taft Hair Wax Power: A sculpting product in the Schwarzkopf lime, used to add hold and shine to hair. With 48-hour power hold, it has textures like a wax and holds like a gel. Powered with caffeine strength formula and liquid crystal gloss effect that offers a luxurious radiance.

Schwarzkopf Taft Power Active Gel: This one is perfect for active men who like to keep up appearances, no matter where they’re working out. Its high-performance formula offers strong, sweat-resistant hold for up to 72 hours.

Schwarzkopf Taft Power Hair Lacquer: Style your hair as you want it to! The Power Hair Lacquer with its caffeine power formula provides power hold with 72-hour strength and energy. The all-weather formula of the range protects your hair against wind and humidity and helps to protect it against UV rays.

Schwarzkopf Taft Curl Mousse: This all-weather-proof formula offers up to 60 per cent longer lasting defined curls full of elasticity. Provides long lasting hold without stickiness or residues and helps to fight humidity, fly-aways, UV rays and pollution.

The range also includes hairsprays, gels, waxes and mousses.