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KorinMi launches Korean beauty clinic in India

by Priyanka Parshurami
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KorinMi launches Korean beauty clinic in India

KorinMi, a Korean-style beauty and skincare brand, has opened its first outlet in Delhi NCR. The outlet is located in Sector 65, Gurugram, and offers personalised, technology-driven skincare treatments designed specifically for Indian skin.

The rise of Korean beauty has taken the global skincare industry by storm. It offers a myriad of innovative products, multi-step routines with an emphasis on achieving healthy, radiant skin. In recent years, the trend has gained significant traction in India. Consumers are increasingly looking forward to the promise of the flawless ‘glass skin’ look. This surge in popularity is due to the use of cutting-edge technology, unique ingredients, and personalised treatments for diverse skin types and concerns.

KorinMi positions itself as India’s “first professional Korean beauty clinic.” It aims to help clients achieve the popular ‘glass skin’, highly sought after in Korea and gaining traction in India. The clinic utilises advanced 3D skin analysis technology to assess skin conditions at both the epidermal and dermal layers. This enables it to provide customised product recommendations and treatment plans.

“Having observed the growing demand for effective and personalised skincare solutions in India, we felt inspired to bring the best of Korean beauty expertise to this vibrant market,” said KorinMi’s co-founder Jenovia Daun Jung. “We saw a significant gap in professional Korean skincare services that cater specifically to Indian skin types, and that’s why we launched KorinMi. We are truly excited to offer transformative skincare journeys that not only improve skin health but also elevate confidence, helping our clients embrace their unique beauty.”

As per the co-founder Reshbha Munjal, the mission is to deliver high-quality, one-on-one personalised skincare treatments. The clinic further aims to highlight natural beauty and help clients attain flawless glass skin. Celebrity dermatologist Dr. Deepali Bhardwaj has joined KorinMi as a partner, adding her expertise to enhance client care.

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