Mother-daughter dream teams are ruling the beauty industry. Apart from the famous Kardashian-Jenner clan, many have found their roots in working with family. Gauri D. brings into light some of the powerful mother-daughter teams in the USA this Mother’s Day who are all set to change the beauty industry for good.
Beyoncé asked the world who we are and what we do? The answer was obvious. We are women. We run the world. That is not far from the truth. From campaigning for clean beauty products to representing their heritage, these mother daughter dream teams are doing it all. Essentially, running the world with much grace and beauty.
This Mother’s Day, let’s meet some of these amazing and inspiring women ready to trailblaze through every situation.
Claudia Soare and Anastasia Soare

Soare noticed a lack of brow products back in 1997. To bridge this gap between a full sheet of clients on the appointment list and no aftercare for the customer, she launched her line of brow products. What began as a desire to provide the best client care is now USA number one brow brand. Her daughter Claudia joined her years later and together they have achieved unsurmountable success.
Claudia proudly says that this business, the passion for delivering only the best, has brought the mother-daughter duo closer. Over the years of daily interactions and brainstorming, they have come to trust each other’s creative process. Today, the brand holds a different beauty-line dedicated to various aspects of the beauty industry.
Rosalina Tan and Mary Jane Ong Tan

Rosaline bought her first bottle of Pili Oil from a vendor called Noli with philanthropic intentions and the rest is history. She soon learned the rejuvenating and reinvigorating effects and Mary Jane noticed a great demand for anti-aging elixir. Thus with rich traditional techniques and sustainability came into existence Pili Ani. It was initially launched in the Philippines and after a year of resounding success, it was introduced to the American markets where it received the truly deserved love.
This duo not only support the sustainable beauty industry but sustain the farmer community. Every product sold also contributes to afforestation. If this is not a beautiful example of borrowing from nature and giving back goodness, nothing is. Mama Tan is in her late 70s and still forging a path of goodness. She has built a legacy and hopes that it continues with the third generation with all the values upheld.
Jenny, Ally, and Taylor Frankel

After realizing that the beauty industry was not matching up to her ideals and values, Jenny took time off to connect with her daughters. What came from their love and passion for beauty is the beauty line for all generations. Ideas from Jenny, a Generation X, Ally, a millenial, and Taylor, a Gen Z came to breathe life into their well-rounded vision. Their products spoke to women on a real level who perform everyday chores and juggle work-life balance. Now, Nudestix is used by everyone from a 9 to 5 job run of a mill American to Sofia Richie, an American social media personality, model, fashion designer, and beauty director of Nudestix.
Mandy Butera and Carla Olinger

This duo is a skincare and makeup expert on a quest to promote clean beauty. Beauty products that are easier on the skin and the planet is their aim. In their quest, they take research and customer care up a notch by selling personally tried and tested, non-toxic and cruelty-free products. If the product is on the wren and wild for sale, it is certified safe for use and sustainable to the boot. This Oregon-based business is a truly pioneering step towards sustainability in the beauty industry.
Rebecca Henry and Akua Shabaka

Fashion and beauty industry walk hand in hand. What started as a hobby for this mother-daughter duo, led them to being the top 10 finalists in the 2021 Vogue Fashion Fund. Their vision of sustainability is an inspiration in this age of fast fashion. This LA-based duo is inspired by African heritage and has inspired stylists and beauticians across industry with their vision.
Neena Gupta and Masaba Gupta

Closer to home, this famous mother-daughter team are incredibly talented and pioneer fashion and beauty ventures together. Lovechild is the beauty venture, made in India with Indian demographic in its vision. The fashion-beauty-influencer combo spearheaded by the team is an inspiration to many.
These women are a force to be reckoned with. This Mother’s Day, this proves to be just another evidence that when mother and daughters come together, nothing is impossible and no goal unachievable. Happy Mother’s Day to all the beautiful and fearless mothers!