The 26th edition of South Asia’s biggest beauty expo, Professional Beauty India, concluded on a high note. The event saw an attendance of 4,284 professional visitors over two days. Priyanka Parshurami brings you highlights and insights from ProBeauty India Bengaluru 2024.
3TenX presents Professional Beauty India, Powered by Ikonic Professional successfully wrapped up its latest Bengaluru edition, marking its first event of 2024. The event was attended by 4,284 visitors. Across Karnataka, Tamil Nadu, Andhra Pradesh, Telangana, Kerala, and Goa, among others.
The visitor profiles included beauty professionals specialising in hair, skin, makeup, nails, and wellness. Along with the distributors, wholesalers, salon owners, salon staff, and students.
Celebrated as a global show with an Indian heart; Professional Beauty Bengaluru serves as the gateway to the southern region of the country. It provided a great networking opportunity for beauty and hair professionals. And showcased the rapidly changing beauty trends that are shaping the salon industry.
Held at Princesses Shrine Palace grounds and spanned across more than 3000 sqm area. It featured over 150 exhibiting brands across hair, skin, makeup, spa, nails, salon tools, and accessories. Further solidifying Professional Beauty India’s position as the key meeting place. For the Indian hair and beauty industry.
Professional Beauty India, Bengaluru Live Demo Stage:
Both the live demo stages of Professional Beauty India, the HJ Stage and ProBeauty Stage, too were abuzz. There was knowledge-sharing and technical education from leading experts from across the country.
The HJ stage hosted exciting hair sessions from artists. Like Agnes Chen, Ana Paula Ferrazoli, Atharva Takke, Gourav Bhardwaj, Rajesh Lakher, Rehaan Khan, Vikas Marwaha and many more.
In addition, the beauty stage featured glamorous sessions covering makeup, skin, and nails by artists. Which includes Arpita Das, Bhavya Gowda, Dolly Bhatia, Madhu Singh, Zorain Khaleeli, and others.
New Product Launches:
Professional Beauty India consistently serves as the platform where brands unveil new product ranges. Catering to the hair and beauty industry in India. The Bengaluru edition is no different, with exciting launches taking place once again.
The key highlight of the event was the launch of a new haircare brand, ‘3TENX’.By Aankith Aroraa, CEO of Streamline Beauty India.
On the occasion of this magnificent launch, Aankith says, “3TENX is not just another hair care brand. It represents the fusion of professionalism, accessibility, and transformative results. The concept behind 3TENX arose from a deep understanding of the challenges individuals face.”
In addition to the above event also showcased other new product launches. Which included Skincare and Makeup Range by Europe Girl, Next Generation LED Lamp 7.0, and Press-ons By GLAM, Master Scissors By AY.TY PRO. ScalpSense – a hair care range by Beauty Garage, Proboto-X Advanced Keratin Treatment by Krone Professional, and more.
Moreover, the event also launched the February-March 2024 edition of Professional Beauty Hairdressers Journal Magazine. The edition focuses on the world of fashion and beauty. It addresses the latest trends. The magazine features a breathtaking cover collection by Antoinette Beenders and Jorge Cáncer. Which won the International Collection Award at the British Hairdressing Awards 2024.
Felicitation of Partners:
Professional Beauty India values teamwork and takes pride in felicitating its influencers and partners. Furthermore, during the successful Bengaluru show, Probeauty India also felicitated key influencers such as Jagdish from Beauty Planet, Mangalore; Ravi Kadur from Glamour Care; Pattabiraman N.R, Vice President of AIHBA Karnataka. And Vasanthi Shankar, General Secretary, South Indian Women’s Beautician Welfare Association; and Shareena, Shana Gorgeous, South Indian Beauty Events.
The salon owners were able to take advantage of the opportunities to learn and interact with beauty and hair experts. They connected with the leading brands in the industry too. Ultimately, all the attendees took away meaningful experiences from Professional Beauty India Bengaluru. It is sure to help their businesses grow.
The team PBI, through their exhibitions, magazine, and social media presence, continues to keep the industry connected. And engaged in helping it start 2024 with a bang.
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