Neha Dhupia in an exclusive interaction with Kanishka Ramchandani talks about getting in touch with her EX, with her trusted skincare partner Dermalogica.
Recently, Dermalogica India relaunched the second edition of their digital campaign #GetintouchwithyourEX just in time for Valentine’s Day. Dermalogica India’s brand ambassador Neha Dhupia is the face of this campaign, and in this interaction, she highlights how she has gotten in touch with her EX. As part of this digital campaign, the brand India urges consumers to get in touch with their EX. The EX in question is an exfoliant, which is an important step in your skincare regime.
What do you think of this campaign #GetInTouchWithYourEx?
Breaking through the clutter and making heads turn with this catchy tagline, I think that the Dermalogica Exfoliant is the only Ex that does good to you because of its excellent properties and the after results that one achieves after using it. So, for me personally this campaign hits the right spot as it educates the consumers about the importance of an exfoliant in one’s skincare regime and has grabbed quite a few eyeballs with its tagline.
How often do you use the Dermalogica exfoliant and why?
I use the Dermalogica Daily Microfoliant once a day. Firstly, I love what it does to my skin. Secondly, I love everything that Dermalogica does and I swear by it. Every time I use a Dermalogica product, it’s my way of showing self-love.
What does self-love mean to you? As a mother and actor, how do you ensure you get your daily dose of self-love?
Professionally, for me self-love is going to work and associating and collaborating with people. I really enjoy, and doing things I really want to do. Personally, its investing in myself, exercising, skincare, looking after myself. Sometimes, it’s just be an afternoon nap.
Why would you recommend a regular skincare routine to your friends, particularly the exfoliant?
All my friends are in their late 30s or early 40s, and my only regret is I wish I had started earlier. Now, I think its high time. The Dermalogica exfoliant has been a game changer. It has helped me achieve and made my skin brighter, smoother giving it a healthy glow.
Tell us about how you are preparing for your next role.
I’m in the midst of reading a lot of scripts. I just finished shooting for an entire season of my show No Filter Neha. I’m trying to evaluate what I want to associate with next, and preparations begin once I know what I’m doing next.