All you need is 10 minutes and $10 to get perfectly manicured nails from a robot. The AI-powered robots are now deployed at Target stores and a select few airports. Anyone can walk up and enjoy the services thanks to Clockwork-designed robots. Here’s a blow-by-blow of this innovative technology.
Renuka Apte, co-founder of Clockwork and a software engineer, enjoys pampering when time permits. What frustrated her was the long waits for manicure appointments. As a member of Silicon Valley, time is a luxury and it’s true for most working individuals. Being who she is and doing what she did, came into being a robot that gives manicures in 10 minutes.
To put it in her words, she said in an interview, “I love spending a little time on myself. But it’s not a thing my bish lifestyle can afford. With Clockwork Robot Manicures, we felt like we could create a new segment of express beauty services. Automation makes it possible.”.
Clockwork
Clockwork robot is a creation of utopian dreamers around the world. The idea is to leverage people from mundane tasks with the help of smart automation. The I’m is to provide a respite, some time and peace of mind through the process.
The brand began beauty services with nails because, for many individuals, it’s a weekly task to check off the list and less of a leisurely activity than it should be. The brand says – Most people spend approximately 60 minutes per week on their nails. That’s nearly 3120 minutes a year. Imagine what you can do with this extra time if you spend only 10 minutes instead of 60 on your nails!
The name of the brand is also apt because they want simple beauty services to run like clockwork so that individuals can enjoy the fleeting moments we call life.
Beauty and Technology
Thanks to recent advances in AI, the beauty industry is slowly but surely embracing technology. Clockwork may soon bring forth an AI-powered robot that does Lash extensions. It would be another leap in the beauty industry. Whether it is hair or make-up, companies like Clockwork aim to make lives simpler. This is an exciting new journey for many beauty industry professionals. Beauty is known to follow the traditional route. It will be a new experience to see professionals, as well as consumers, embrace technology and innovation in the near future.
In her interview, Renuka said, “Personally, I think it is about making beauty accessible to everyone. Even for those who don’t have extra money or extra time. That’s a real dream.”
Where to get Clockwork Manis
While India awaits to get this amazing service around the corner, Clockwork Manis is now available at JFK airport and select Target locations in Minnesota, California and Texas. It is also available at the Miami International Airport and various locations in San Francisco. The company assures its customers that more corporate and commercial partners are on the horizon. Needless to say, soon there will be a 10-dollar 10-minute manicure available at many convenient locations in the US.
Food for Thought
The Clockwork Mani offers a single colour, simple manicures for people on the move. However, humans are known to work wonders with technology. It remains to be seen how technology and beauty come together to create wonderful creations in the future.
